Partnerships · 2h ago · DE
EGYM & Hyrox Bring Race Training Into Gym Member Apps
The partnership launches with Hyrox Training+, which is already available through Fitness First’s app across more than 220 clubs in Germany
Fitness tech news
News · 2d ago · Global
Levl Launches New Strength Machine That Promises More Muscle in Less Time
Levl's isokinetic resistance machine promises full-body strength sessions in 10 to 12 minutes, entering a fraught post-pandemic home fitness market where design and data have become the new battlegrounds
News · 2d ago · US
The Next Fitness Revolution Could Be Happening While You Sleep
Sleep is becoming an essential part of the fitness conversation. By turning nighttime data into actionable insights, Garmin helps consumers understand their sleep needs, recovery and how nighttime habits and daytime performance relate.
Startups · 3d ago · Global
Former Barry’s, Grüns Execs Launch Platform to Help Fitness Studios Land Brand Deals
Called Pirl, the platform already has impressive early traction, including partnerships with studio operators like Pvolve, SoulCycle and Strong Pilates
Startups · 7d ago · Global
What Does the Fitness Market Know That You Don’t?
FitGrid founder and CEO Ntiedo Etuk is building a Neutral Intelligence Network that helps studios and franchise operators turn industry-wide insights into smarter business decisions
Fan & Venue · 29 Oct 2026 · Global
Burn Boot Camp Launches Personalized Fitness Platform With AI, Wearable Integration
The new experience folds into Burn's existing app, creating a wearable-friendly hub that lets members track workouts, nutrition and progress toward goals
News · 29 Oct 2026 · Global
LeBron and Whoop Partner as Health Tracker Keeps IPO in Sight
Health and fitness tracker Whoop has signed LeBron James as its newest global ambassador. It marks a full-circle moment for the brand and NBA star, who started wearing a Whoop in 2015 as one of its first 100 members, long before health wearables became ubiquitous. James will star in multimedia ad…
News · 28 Oct 2026 · US
Garmin Fitness Revenue Climbs 16% After Screenless Wearable Launch
The wearable technology giant posted another strong quarter for its fitness business, with its new screenless smart band positioning it to compete more directly with Whoop
Fan & Venue · 28 Oct 2026 · US
How One Fitness Operator Tripled Recovery Engagement Metrics
One Indiana health club has turned recovery into a habit with Neo Science's premium wellness technology, driving thousands of sessions and stronger member engagement
News · 27 Oct 2026 · Global
Technogym Rolls Out AI-Powered Customer Service for Gym Operators
The fitness equipment giant is using AI diagnostics, real-time equipment monitoring and automated support to help gyms reduce downtime and maintenance costs
News · 21 Oct 2026 · Global
Playlist Appoints Two Industry Veterans to Drive Enterprise Growth
Shannon Tracey and Mollie Navarro will help expand the fitness and wellness-focused technology company's enterprise business across its Mindbody and Kite brands
News · 20 Oct 2026 · Global
Wearables Once Again Claim Top Spot in ACSM’s Top Fitness Trends
Mobile fitness apps, Pilates and group exercise are gaining ground as technology, strength training and healthy aging continue to shape the fitness industry
Startups · 19 Oct 2026 · Global
Celebrity Trainer, PNBA Olympia Champ Launch All-in-One AI Fitness Platform
Designed to be the only fitness app people need, Joel and Megan Freeman's OptimalFit features an AI agent and photo-powered nutrition and workout guidance
News · 13 Oct 2026 · Global
Google Launches New Fitness Tracker, Taps Function in Major Wellness Push
The tech giant is expanding its health ecosystem with a new wearable, clinical lab-testing integration and partnerships designed to deliver more personalized wellness insights
News · 5 Oct 2026 · Global
Snapdragon Summit Shows Where Fitness Could Be Headed Next
Qualcomm’s latest chip and audio platforms point to a future where earbuds, glasses and other wearable devices become more useful across fitness and wellness
News · 3 Oct 2026 · FI
Wall Street’s Alpha-Chasing Biohackers Trade Wine for Wearables
Finance, an industry packed with individuals striving to squeeze out every last ounce of alpha, has proven to be a fruitful market for sophisticated fitness trackers from companies like Whoop, Oura and others
Fan & Venue · 1 Oct 2026 · Global
Hyrox Pushes Deeper Into Gyms With New Digital Training Platform
Hyrox Training+ will bring official programming into gym operators’ existing apps, with ABC Fitness and EGYM serving as initial technology partners
News · 1 Oct 2026 · US
Powering Women’s Health: Optimization & Innovation with Garmin
Wearables like Garmin give women unprecedented access to personal health data, allowing fitness and wellness providers to tailor experiences to their needs during pregnancy, perimenopause and menopause
Funding · 23 Sept 2026 · GB, US
Fitness mirror MAGIC AI raises Series B to scale in US
MAGIC AI, the business behind the MAGIC AI Mirror, has closed an £8 million Series B round to scale in the United States and capitalise on the surging AI fitness market. The round is believed to be the largest funding round for an AI fitness company this year, and arrives as MAGIC AI is named
News · 23 Sept 2026 · Global
Peloton Holds Talks for Potential $800M Debut Bond Deal
In recent meetings arranged by Goldman Sachs Group Inc., the fitness technology company gauged investors’ interest in a secured bond offering that would yield about 8%, according to people with knowledge of the matter
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