The SportsTech Brief

The business of sports tech, in brief.

Privacy policy

Last updated 12 November 2026

We collect very little: your email if you sign up to the newsletter, and two preference cookies. We don't sell personal information.

Who we are

The SportsTech Brief is run by The SportsTech Brief in Australia ("we", "us"). Questions about this policy go to team@sportstechbrief.com.

What we collect

  • Newsletter sign-ups. Your email address, the region you had selected when you signed up, and when you signed up. We use these only to send the newsletter and to understand which regions readers follow.
  • Preference cookies. country remembers the region you picked and theme remembers light or dark mode. Each lasts a year and is only read by this site. They don't identify you and aren't used for tracking.
  • Server logs. Like any website, our hosting provider records technical details of each request, such as IP address, browser type and the page requested, to run and secure the service.

We don't currently use analytics, advertising or social media tracking cookies.

Images from publishers

Story thumbnails are loaded directly from the publisher's own website. When your browser loads one, that publisher's server receives your IP address and browser details, as it would if you visited their site. We ask browsers not to send them which page you were on.

Who we share it with

We don't sell, rent or trade personal information. It is handled only by the service providers we need to run the site:

  • Hosting: Fly.io, Inc. (United States), which runs our servers and database in its Sydney region.
  • Email delivery: when the newsletter launches, an email service provider will process subscriber addresses on our behalf. We'll name it here before the first issue is sent.

We use AI services to read and categorise published news articles. Only public article text is sent to them, never information about you.

We may also disclose information if the law requires it.

Advertising

There are no ads on the site today. If we introduce advertising that uses cookies or similar technology, we will update this policy first, explain which partners are involved, and ask for consent where the law requires it.

How long we keep it

Newsletter details are kept while you're subscribed and deleted on request. Server logs are kept by our hosting provider for a limited period for security and troubleshooting.

Your choices and rights

  • Every newsletter will include an unsubscribe link. You can also unsubscribe by emailing us.
  • You can ask to see, correct or delete the personal information we hold about you.
  • You can block or delete cookies in your browser; the site still works, it just won't remember your preferences.

Email team@sportstechbrief.com and we'll respond within 30 days. If you're unhappy with our response, you can complain to the Office of the Australian Information Commissioner (oaic.gov.au) or, if you live in the EU or UK, your local data protection authority.

Children

The site is written for professionals and isn't directed at children under 16. We don't knowingly collect their information.

Changes

If we change this policy we'll update the date at the top. For significant changes affecting subscribers, we'll tell them by email.