EGYM & Hyrox Bring Race Training Into Gym Member Apps
The partnership launches with Hyrox Training+, which is already available through Fitness First’s app across more than 220 clubs in Germany
The business of sports tech, in brief.
The partnership launches with Hyrox Training+, which is already available through Fitness First’s app across more than 220 clubs in Germany
The new experience folds into Burn's existing app, creating a wearable-friendly hub that lets members track workouts, nutrition and progress toward goals
One Indiana health club has turned recovery into a habit with Neo Science's premium wellness technology, driving thousands of sessions and stronger member engagement
Hyrox Training+ will bring official programming into gym operators’ existing apps, with ABC Fitness and EGYM serving as initial technology partners
The tech-powered basketball training company plans to accelerate growth across franchised locations, gym partnerships and athlete-development technology
The NFL is launching its most expansive creator programming yet, bringing together dozens of digital creators, storytellers and cultural voices across football, food, fitness, fashion, lifestyle, gaming, comedy and more.
The storied gym operator is launching an app that will eventually offer coaching to non-members — an early move under new sole CEO Brad Reynolds
The non-profit fitness giant is pairing its new YMCA Wellness Café with the launch of a Y Coin native to the Rubix Blockchain
Playlist’s second major AI launch this summer, Customized Websites gives Mindbody and Booker customers fully managed sites with built-in booking tools
Described by its founder as a “SoulCycle or Barry’s for basketball,” Crosscourt is designed to make it easier to play pick-up hoops and build community in the process. The executive chair of Barry’s itself is an investor in the concept.
Playlist is betting that smarter outreach, real-time booking support and personalized engagement can turn unused class inventory into incremental revenue.
The wireless audio platform lets gym members stream TV sound directly to their smartphones while working out
The new app creates adaptive training plans for users while offering fitness operators a white-label tool designed to boost member engagement
The partnership connects Move’s AI-powered coaching platform with GE-branded Cync products, extending wellness routines beyond workouts and into users’ everyday environments.
Fitness On Demand explains how creating a seamless experience delivers operational efficiencies and customer satisfaction
As click-to-cancel laws come for fitness, an anonymous founder has built a free site that lays out New York City's gym prices and hidden fees up front, sparing prospective members phone calls and the hard-sell tour. Here's what we learned
After leveraging the Nova sales agent on Keepme's Antares platform, Club4 Fitness transformed overnight inquiries into booked tours, stronger conversion rates and fuel for growth
Proof that AI and human expertise can work side by side? Aescape and Equinox are folding robotic massage tech into the club's coach-led fitness programming
The class-booking platform is adding Six Flags, SeaWorld, zoos and more to its booking platform, its boldest move yet to expand beyond just fitness
The class-booking platform has unveiled new protections for fitness studios, from free-trial fraud crackdowns to revenue guarantees, as it works to win over skeptics