The business of sports tech, in brief.
In the fast-evolving field of sports technology, KineMo’s trajectory in early 2026 reflects a piece of a wider movement- one powered by AI, single-camera biomechanics, and a drive to democratise motion tracking across sport, rehab, and even astronaut training. For Australian club administrators…
Esports tournament organiser ESL FACEIT Group has been appointed as the operator of the 2026 eMLS Cup, an EA Sports FC tournament hosted by Major League Soccer (MLS). The tournament will feature all 30 MLS clubs, each fielding a player who will compete in a Swiss stage from March 7th to 8th. Of the…
Telemundo officially releases “Somos Más,” the anthem for the network’s coverage of the FIFA World Cup 2026, bringing together global music stars Carlos Vives, Emilia, Wisin, and Xavi for the
The countdown is underway and with just 100 days to go until the world’s greatest sporting event begins on Thurs., June 11, FOX Sports, America’s English-language home for the FIFA
Lega Basket Serie A (LBA), the governing body for Italy’s premier basketball championship, partners with ScorePlay, the AI-powered media infrastructure built for sports, to centralize and streamline its digital content
With the FIFA World Cup 2026 just a few months away, Oscar Sanchez, Head of Host Broadcast Production for FIFA, and Paul King, Senior Producer, FIFA World Cup 2026 for HBS, took
Victory+, a free, ad-supported sports streaming service, announces the launch of its NWSL Content Hub, an always-on destination designed to deepen fan engagement through behind-the-scenes access, real-time storytelling, and exclusive
Team Liquid has announced a partnership with English football club Sunderland AFC ahead of the club’s debut in the ePremier League. Two of the global esports organisation’s players will represent the club in the eighth edition of the competition, beginning on February 28th. As part of the deal…
The Premier League has officially confirmed the launch of its first-ever direct-to-consumer (DTC) streaming platform, Premier League Plus, debuting in Singapore for the 2026/27 season.
The community branch of English football club Tranmere Rovers has launched an esports and digital skills initiative designed to open career pathways for 18 to 21-year-olds. The six-week course will utilise esports to develop a range of skills, including broadcast production and content creation…
The WNBA’s Portland Fire and NWSL’s Portland Thorns announce a groundbreaking, multi-year media partnership establishing Gray Media’s KPDX (FOX 12 Plus) as the regional broadcast home for the two professional
Veritone, Inc announces a renewal of its agreement with U.S. Soccer to license all audiovisual content for the U.S. Women’s and Men’s National Teams, Youth National Teams, and Extended National
Professional Game Match Officials (PGMO) has agreed a partnership with Personar to integrate AI audio analysis into Premier League officiating. The London-based company’s TrackSwift platform, originally developed for Formula 1, analyses live audio communications between on-field referees and VAR…
Tech enhancements, marquee productions are expected to take advantage of a summer when all eyes are on soccer With tons of noise in the soccer community in anticipation of this
Ultralytics’ YOLO26 arrived quietly in January, but make no mistake: in the global arms race for vision analytics, this is the biggest leap forward the football industry has seen in years. For Australian football, which is too often left to play catch-up with European and Asian rivals, the new…
STADIUM TECHNOLOGY NEWS Robot Dogs to enhance stadium security at 2026 World Cup In preparation for the 2026 FIFA World Cup, Mexican authorities are deploying a squad of four remote-operated robot dogs equipped with cameras, night vision, and communication systems to patrol around BBVA Stadium in…
FIFAe has revealed that over 120 nations will feature across its esports ecosystem during the 2026 season. The esports branch of global footballing body FIFA says the nations will compete across the ecosystem’s qualification pathways to earn places at FIFAe’s biggest tournaments. This year’s FIFAe…
For major U.S. events like Super Bowl 2026, FIFA World Cup, America 250, and the 2028 Olympics, the need for spectrum to operate wireless microphones is more important than ever.
In the basement of a gleaming MLS stadium that opened just three years ago, beneath the LED ribbons and IP-connected systems, there runs a cable plant engineered for workflows that are no longer the default. Forty-two thousand feet of triax, coaxial cable’s beefier cousin, run through conduit and…
The eighth season of the ePremier League enters the final stages of the 2025/2026 season, starting with the Group Stage on February 28th. The final 40 players representing 20 football clubs have been decided after several months of online qualifiers and playoffs, each of whom will aim to be crowned…
