The SportsTech Brief

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Basketball tech news

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Broadcast & Streaming · 18 Apr 2026 · US

NBA Play-in viewership up thus far in streaming debut on Prime Video

The following article "NBA Play-in viewership up thus far in streaming debut on Prime Video" originally appeared on Sports Media Watch. Now airing exclusively on streaming, NBA Play-in Tournament viewership is nonetheless trending ahead of last year on cable. Visit Sports Media Watch for more…

Sports Media Watch
Broadcast & Streaming · 16 Apr 2026 · US

NBA regular season audience sees marked increase in year one of rights deal

The following article "NBA regular season audience sees marked increase in year one of rights deal" originally appeared on Sports Media Watch. The first year of the new NBA media rights deal delivered a sizable increase in viewership. The 2025-26 NBA regular season averaged 1.78 million viewers…

Sports Media Watch
Partnerships · 8 Apr 2026 · BR, CH, GB

Sportradar agrees LNB partnership

Sportradar has secured a multi-year agreement with Liga Nacional de Basquete to manage data, betting and integrity services across Brazil’s top basketball competitions. The agreement grants Sportradar worldwide audiovisual betting and gaming rights, along with betting data collection and…

Sport Industry Group