The business of sports tech, in brief.
Disney, ESPN and the NBA will present Dunk the Halls, the third real-time animated NBA game using Sony’s Beyond Sports data visualization technology, on Christmas Day at noon ET. The
Hornets Sports & Entertainment (HSE) and Spectrum have installed WiFi 7 as part of Spectrum’s Managed WiFi solution within Charlotte’s recently renovated Spectrum Center, marking the first-ever deployment of the
Sports technology startup OnSport AI has closed a USD2 million (AUD2.9 million) pre-seed funding round led by international basketball team owners, accelerating the commercial launch of its AI-driven biomechanical injury risk platform.
Raycom Sports, Pac-12 Enterprises, and Freedom Broadcast Group will power an expanded schedule featuring 100-plus live windows, specialty cameras, and extensive REMI production The CW is preparing for its biggest
The following article "WNBA has most-watched playoffs since inaugural season" originally appeared on Sports Media Watch. Capped by the first Game 7 in its history, the WNBA had its most-watched postseason since its inaugural year. The 2026 WNBA Playoffs averaged 1.49 million viewers across…
More than 100 Pac-12 and Atlantic 10 games will feature Ross XPression graphics, advanced statistical analysis, and studio coverage from Englewood Cliffs USA Sports is preparing for a busy college
The following article "WNBA Finals Game 7 among league’s most-watched games" originally appeared on Sports Media Watch. The WNBA Finals ended with one of the league’s largest audiences and delivered cable’s top sports audience of a college football Saturday. Saturday’s Dream-Valkyries WNBA Finals…
Monumental Sports Network (MNMT), the local media rights holder for the NHL’s Washington Capitals, NBA’s Washington Wizards and WNBA’s Washington Mystics, has announced updates to its Monumental+ (M+) streaming app.
Production strategy includes remote control rooms in Los Angeles and Charlotte, Big Ten Network resources, and scalable camera complements for marquee matchups Rome is not exactly a traditional place to
Second year of regular-season coverage features 82 games, expanded emphasis on remote production, and mobile units from NEP and Live Media Group Although TNT Sports has been a home to
Cloud-based replay technology, Viz Libero telestration, new Haivision X4 encoders, new graphics package highlight production plans for 2026-27 season The bulk of the college basketball season tips off today, and
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and reports around the industry. In this week’s
The following article "Weekday matinee WNBA Finals Game 6 audience on par with primetime games" originally appeared on Sports Media Watch. Despite starting at 12:30 PM ET on a weekday, Game 6 of the WNBA Finals averaged an audience in line with the primetime games earlier in the series. Thursday’s…
The following article "WNBA Finals nears Game 5 high, but viewership takes hit from competition" originally appeared on Sports Media Watch. Facing its toughest competition yet, the WNBA Finals viewership held up about as well as one could expect Monday night. Monday’s Dream-Valkyries WNBA Finals…
USA Sports’ first season covering the WNBA will end on the biggest stage possible. The broadcaster will present the first Game 7 in WNBA Finals history on Saturday, when the
Ratings Roundup is a rundown of recent ratings news and is derived from press releases and reports around the industry. In this week’s edition, with the World Series, the NFL, college
Health and fitness tracker Whoop has signed LeBron James as its newest global ambassador. It marks a full-circle moment for the brand and NBA star, who started wearing a Whoop in 2015 as one of its first 100 members, long before health wearables became ubiquitous. James will star in multimedia ad…
The following article "Earlier start impacts viewership, but WNBA Finals still hits Game 4 high" originally appeared on Sports Media Watch. Moved up to an earlier timeslot, Game 4 of the WNBA Finals fell short of the previous week’s series opener — but still delivered a viewership high. Saturday’s…
The NBA has announced agreements to establish a framework for NBA-related prediction markets, including a Memorandum of Understanding (MOU) with the U.S. Commodity Futures Trading Commission (CFTC) and the designation
The following article "DAZN-exclusive NBA teams add DirecTV distribution" originally appeared on Sports Media Watch. Less than a week into the new NBA regular season, the five teams whose broadcasts had been exclusively streaming on DAZN will now add linear distribution through DirecTV. DAZN has…
