The business of sports tech, in brief.
Sports technology startup OnSport AI has closed a USD2 million (AUD2.9 million) pre-seed funding round led by international basketball team owners, accelerating the commercial launch of its AI-driven biomechanical injury risk platform.
Also, tracking data will be combined with AI to provide new robust statistical insights on the game in real time When it comes to digital offerings, the NBA is putting
If you ever wanted to know who has scored the most points in a game coming off the bench, or how LeBron James would’ve fit on the New York Knicks, you can Ask NBA. The league is promoting its AI-driven chatbot as a core part of its app experience heading into Tuesday’s season tipoff, as
The combination of artificial intelligence and cloud-based technology is opening new doors for live-sports production, giving broadcasters, leagues, and production teams powerful tools to streamline operations, automate workflows, and maximize
The National Basketball League (NBL) has announced a partnership with Australian sports technology company iCoach, integrating artificial intelligence and predictive intelligence to transform live game coverage and deepen fan engagement.
Advanced athlete intelligence platform Athoz has officially announced its expansion into the Australian sports market, securing an agreements across the National Rugby League, National Basketball League, and Australian Football League.
The WNBA and Amazon Web Services (AWS) have announced a multi-year partnership making AWS the Official Cloud and Cloud AI Partner of the WNBA. AWS is also joining the WNBA
Sportradar has secured a multi-year agreement with Liga Nacional de Basquete to manage data, betting and integrity services across Brazil’s top basketball competitions. The agreement grants Sportradar worldwide audiovisual betting and gaming rights, along with betting data collection and…
Select West Coast LA Fitness gyms will offer AI-powered, motion-tracking basketball courts that feature NBA-level training tech.
ScorePlay, the AI-powered media infrastructure built for broadcast and sports, continues its rapid expansion in the United States, solidifying its role as a central storytelling platform for professional teams and
Without a doubt, 2025 was another banner year for the folks at Amazon Web Services (AWS). Ranging from enhanced technologies that leverage the power of artificial intelligence and other ways
Genius Sports Limited has struck a new partnership with FanDuel Sports Network to provide brands with the first nationwide intelligent content platform to build meaningful connections with U.S. sports fans.
