The SportsTech Brief

The business of sports tech, in brief.

Sports tech partnership news: Basketball

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Partnerships · 10 Feb 2026 · CH, GB

Sportradar and NBC Sports Regional Networks expand NBA data deal

Sportradar has announced a multi-year agreement with NBC Sports Regional Networks to enhance live NBA game coverage. The partnership will see NBC Sports Regional Networks leverage Sportradar’s NBA advanced data and GameFrame technology across hundreds of live NBA game broadcasts during the 2025-26…

Sport Industry Group
Partnerships · 17 Dec 2025 · CH

Tissot strengthens ties with FIBA by becoming official eFIBA partner

Tissot has expanded its support of FIBA and the global basketball community by becoming an official partner of eFIBA, starting with the upcoming Season 4. The Swiss brand will benefit from a primarily digital presence, including being featured prominently across eFIBA’s social channels, as well as…

iSportConnect
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