The SportsTech Brief

The business of sports tech, in brief.

Broadcast & Streaming news · United Kingdom

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M&A · 6 July 2026 · GB

Sky’s £1.6bn acquisition of ITV reshapes UK sports broadcasting

Sky to acquire ITV Media & Entertainment in deal reshaping UK sports broadcasting landscape Sky Group has agreed a deal to acquire ITV Media & Entertainment, a move set to significantly reshape the UK’s sports broadcasting and streaming ecosystem. The transaction, valued at up to £1.6 billion…

Sport Industry Group
Partnerships · 25 June 2026 · GB

BBC and All England Club extend historic Wimbledon broadcast partnership to 2033

The All England Lawn Tennis Club (AELTC) has agreed a new broadcast partnership extension with the BBC, securing coverage of the Grand Slam tournament until 2033. The free-to-air agreement guarantees that Wimbledon will remain fully accessible to UK audiences across television, radio, and digital…

Sport Industry Group
Broadcast & Streaming · 22 June 2026 · GB

Government streams ahead with free sport plans

The UK Government has proposed new legislation to ensure ‘crown jewel’ sporting events remain free to watch on digital streaming and catch-up services. The Department for Culture, Media and Sport (DCMS) has introduced plans, as part of a media green paper, to update the 1996 listed events regime…

Sport Industry Group
Broadcast & Streaming · 22 June 2026 · BR, GB, MX

Shorts: BBC Sport, Leeds United Foundation, Nations Championship

BBC Sport has partnered with sports organisation Goal Click to produce a fan-led video series during the upcoming FIFA World Cup. The collaboration will see the broadcaster leverage the sports storytelling platform’s global network to deliver short-form, first-person video content filmed by 10…

Sport Industry Group
Broadcast & Streaming · 13 June 2026 · ES, GB, US

USMNT opener sets viewership marks on English, Spanish-language TV

The following article "USMNT opener sets viewership marks on English, Spanish-language TV" originally appeared on Sports Media Watch. The first United States World Cup match on home soil in more than three decades delivered on both English and Spanish-language television. Friday’s United…

Sports Media Watch