The business of sports tech, in brief.
The NTT INDYCAR SERIES has concluded a 2026 campaign defined by massive audience growth, soaring attendance, and record digital engagement, solidifying its commercial momentum across North America.
The Walt Disney Company is accelerating its international direct-to-consumer strategy by pushing live sports programming across Disney+, positioning the digital platform to diversify revenue streams through advertising and enhance user retention outside the United States.
MAGIC AI, the business behind the MAGIC AI Mirror, has closed an £8 million Series B round to scale in the United States and capitalise on the surging AI fitness market. The round is believed to be the largest funding round for an AI fitness company this year, and arrives as MAGIC AI is named
The future of live sports production remains bright. Back for Season 2, SVG Students To Watch spotlights the next generation of live-sports-production professionals. Across campuses nationwide, students are playing a
Sam Wojtalewicz didn’t get the luxury of easing into his new job. When the University of Washington’s Associate Athletic Director for Broadcast Operations first arrived on campus in the summer
The annual, can’t-miss meetup of college athletics video and broadcast production professionals is back! The 19th-annual SVG College Summit returns to Atlanta on June 2-3, 2027.** Make your plans today and don’t miss this
It’s not often that sports businesses petition to join lawsuits as defendants in a multimillion-dollar lawsuit, but ESPN has successfully done so. U.S. Magistrate Judge Thomas O. Farrish last Friday granted ESPN’s motion to intervene in Diesa & Toback v. WWE, a case brought by two adults, Michael…
Mississippi State University’s University Television Center has purchased four KOKUSAI DENKI SK-UHD7000-S2 cameras since 2024, with plans to add two more, as part of a gradual modernization of its studio
ESPN recently took a notable step in its long-running evolution toward higher-quality video with the rollout of 4K HDR distribution for ESPN and ESPN2 in the United States. Underneath the
For a brief moment on a sheet of ice in Las Vegas, some of the NHL’s biggest stars skated into an environment that felt more like a celebration than a
The 2026 US Open Tennis Championships marked a year of change with respect to TV coverage. And for ESPN it meant a new 20,000 sq. ft. home as well as
Angels Broadcast Television (ABTV), the local television home of the Los Angeles Kings, has announced broadcast and streaming options for the 2026-27 season. Kings games continue on ABTV through participating
Manifold Technologies has appointed Ryhaan Williams as Chief Commercial Officer for North America, effective October 1, 2026. Based in Jacksonville, Florida, Williams will lead manifold’s commercial strategy, customer and partner
The Detroit Red Wings have announced details for their inaugural season on Detroit SportsNet (DSN), a local television home for Red Wings hockey and Tigers baseball launched earlier this year
United Airlines and DISH have announced an agreement to bring live professional and college football to seatback screens on Starlink-equipped United aircraft. The service is available now on more than
Manifold Technologies, developer of software-defined, FPGA-accelerated infrastructure for live production, has named Ryhaan Williams as Chief Commercial Officer for North America. In her new role, Williams will lead manifold’s commercial
Ratings Roundup is a rundown of recent ratings news and is derived from press releases and reports around the industry. In this week’s edition, the NFL’s return claims seven of
The Minnesota Lynx have announced that their final local broadcast of the 2026 regular season will air free on FOX 9+ following the shutdown of Victory+. The Lynx will face
The NYC boutique fitness operator is partnering with Extension Health to connect its workouts with clinical-grade testing as fitness operators begin embracing VO2 max
Apple TV is significantly expanding its use of the iPhone as a live-production camera for the final Friday Night Baseball telecast of the 2026 season. For Friday night’s San Francisco
