The business of sports tech, in brief.
College football fans have long been starved for access to all-22 game film, silent clips of plays shot at high angles for coaches to study. “The lack of college all-22 film in 2026 is stupid and maddening,” ESPN commentator Kevin Clark wrote online this spring. Now, a feast arrives. Sports tech…
The United States Tennis Association (USTA) and technology giant IBM have agreed to a five-year extension of their long-standing commercial and technical partnership, ensuring IBM remains the Official Artificial Intelligence and Cloud Partner of the US Open Grand Slam tournament through 2031.
University of Texas Athletics and the Business of Sports Institute (BOSI) in the McCombs School of Business, in cooperation with Longhorn Sports Properties, have launched Bevo Lab, a platform that
Also, tracking data will be combined with AI to provide new robust statistical insights on the game in real time When it comes to digital offerings, the NBA is putting
If you ever wanted to know who has scored the most points in a game coming off the bench, or how LeBron James would’ve fit on the New York Knicks, you can Ask NBA. The league is promoting its AI-driven chatbot as a core part of its app experience heading into Tuesday’s season tipoff, as
The NFL has announced the return of the Big Data Bowl, the league’s analytics competition, now in its ninth year and again powered by AWS. Registration is open. Finalists will
9th-annual competition to use Next Gen Stats to evaluate pre-NFL indicators of NFL performance
The NFL Scouting Combine is the focus of this Big Data Bowl.
The SVG AI Innovation Lab, set up by SVG in the US to advance the development and adoption of artificial intelligence in live sports production, has expanded to Europe. The
Bettormetrics’ analysis of $64m in exchange wagering across 39 US Open matches exposes hidden sportsbook unavailability during peak demand.
The blog collects SVG’s reporting on AI across U.S. and European sports broadcasting Since SVG launched the AI Innovation Lab in April to advance the development and adoption of AI
Earlier this year, the sports technology company signed multi-year partnerships with both Kalshi and Polymarket for data distribution.
As strength and conditioning professionals gathered at NSCA 2026 to examine research, coaching practices and performance tools, TenCate focused on one part of the training environment that is often harder to measure: the playing surface. At the National Strength and Conditioning Association’s 2026…
Jack of all trades, master of none: new findings show that philosophy is exactly what's hurting fitness and wellness apps in the age of AI
Getting the data? Easy. Knowing what to do with it? That’s the hard part. “In the U.S. we have access to 250 million people… if you’re local team is losing you’ll want to spend 25% more on takeaways, that’s what the data is telling us,” Mark Locke, CEO of Genius Sports, told Scott Soshnick. Tony
For the first time at a women’s golf major, every player in the field will receive an AI-generated round recap, fans can follow players onto the practice range with 3D
Major League Pickleball (MLP presented by DoorDash) has launched an AI officiating system developed by Owl AI at the start of its 2026 season in Dallas. The system uses existing
As the 2026 Major League Pickleball season kicks off this weekend in Dallas, it will mark the beginning of an all-new era in sports officiating. In a groundbreaking partnership with Owl
ABS has been the talk of the town in Major League Baseball this season and now, the technology is ready to make its college debut. The Southeastern Conference (SEC) will
I get it—it’s fun to make fun of NFL general managers. If we’re going to spend months obsessing over a four-day event that fundamentally could be an email, we might as well have some laughs along the way. But amid the non-answers and subterfuge (and presidential appearances??) that otherwise fill…
