The business of sports tech, in brief.
FloSports has announced the launch of the FloSports Channel, a free ad-supported streaming channel premiering on Prime Video in the U.S. on July 21. The channel will feature more than
The 2026 FIFA World Cup was a landmark moment for soccer in the United States — and few digital-first media brands embraced the opportunity more fully than the Men in
The 2026 FIFA World Cup closed out on yet another high note, as nearly 40 million viewers tuned in for the Spain-Argentina final on Fox Sports. According to Nielsen Big Data + Panel estimates, Fox’s coverage of Spain’s 1-0 extra-time victory over Argentina averaged 38.94 million viewers, making it…
From the Pico Lot in Los Angeles to stadiums and remote sets across North America, FOX Sports’ 2026 FIFA World Cup production was one of the network’s most ambitious live-event
The former Northwestern broadcast-operations leader is helping train the next generation of live-sports-production talent across the Big Ten The sports-production industry continues to evolve at a remarkable pace, fueled by
As the 2026 FIFA World Cup Final approaches, HBS Executive Producer Riki van Steeden offers a preview of the massive host-broadcast operation behind Sunday’s Spain–Argentina showdown at New York New
Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week’s edition, Argentina’s Semifinal knockout of England drives
MLB’s Texas Rangers announced Wednesday that the team would be switching its direct-to-consumer streaming partner, moving midseason from Victory+ to Bzzr effective immediately. According to the team’s past trademark request filings, it has been preparing to work with Bzzr for more than a year. “It…
TikTok, the NBA, and the WNBA have announced a multi-year global content partnership covering highlights distribution, creator access to marquee events, live-game discovery through TikTok GamePlan, and advertiser opportunities through
The following article "Netflix brings the Home Run Derby into its streaming era" originally appeared on Sports Media Watch. As the crowd at Philadelphia’s Citizens Bank Park cheered the home stars — and booed everyone else — during Monday’s Home Run Derby, Major League Baseball was embarking on a…
Fox’s primetime TV turnout for the 2026 MLB All-Star Game was not directly assisted by its afternoon World Cup semifinals broadcast, given the time gap between events, but the network still managed to deliver its largest audience for the baseball showcase in eight years. According to Nielsen Big…
With 42 RF cameras and high-power radio mics deployed, the spectrum environment is challenging at the coastal Royal Birkdale golf club The Open Championship is underway at Royal Birkdale in
Along with a new studio at Ball Arena, the Colorado-based RSN is working with XR workflows to enhance coverage Altitude Sports & Entertainment has been fortunate to cover back-to-back championship
In a return to Royal Birkdale, the team enjoys partnering with ETP and Gravity Media on a production marked by uncharacteristically hot weather The NBC Sports golf-production team has a
With England’s FIFA World Cup 2026 team getting ready to fly home after losing 2-1 to Argentina in their semi final match at Atlanta Stadium on 15 July, the world
The Texas Rangers and Rangers Sports Network presented by Progressive (RSN) have announced BZZR as the new direct-to-consumer distributor for Rangers game broadcasts, replacing Victory+, effective immediately. RSN will continue
Gray Media and the Atlanta Hawks have announced a broadcast partnership that will bring all non-nationally televised Atlanta Hawks regular season games to WANF (Atlanta News First) and Peachtree Sports
ESPN and the Southwestern Athletic Conference (SWAC) have announced a multi-year media rights agreement covering SWAC football and basketball through the 2030-31 academic year. Separately, ESPN Events and the SWAC
FloSports has announced an exclusive global media partnership with CrossFit for the 2026 CrossFit Games, presented by Air National Guard, beginning July 21 in San Jose, California. FloElite will carry
NBA commissioner Adam Silver told a scrum of reporters in Las Vegas that he expects the league’s local streaming hub will be up and running by the time the 2027-28 season rolls around, with temporary arrangements in the works for the teams that had their existing in-market deals disrupted by the…
