The business of sports tech, in brief.
Even if NFL preseason games are treated by coaches and stars as—at best—dress rehearsals, fans have shown a hunger to watch. Last year’s nationally televised tune-ups averaged 2.2 million viewers, making the 2025 preseason the most-watched since 2018, according to the league. In the regular season…
The Grand Slam of Curling and Rock League have announced a three-year agreement with ESPN, bringing more than 300 hours of live curling coverage to U.S. audiences during the 2026-27
Imagine Communications President/CEO Steve Reynolds discusses the company’s role in Kaseya Center’s rebuild, where its Selenio Network Processor (SNP) platform, Magellan Control System, and multiviewers are deployed across production control,
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announced on April 30, 2026. ViewLift will
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the landscape of sports media, passed away today, August
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and reports around the industry. In this week’s
SMT will provide race technology for FOX Sports’ coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races through the streets
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks’ live streaming coverage, making the Seahawks the first NFL team to deploy the platform.
Women’s sports viewership in the U.S. reached 28.6 billion minutes in the first half of 2026 (January–June), up 18% over the same period in 2025, according to Nielsen. Advertising spend
The first season under the NBA’s blockbuster media rights package proved to be a lollapalooza for the league’s distribution partners, as coverage of the 2025-26 campaign generated a record $2.11 billion in advertising revenue. According to a new report issued by Guideline, which captures actual…
Having spent decades focused on audio and video enhancements for music and film audiences, Dolby has in recent years turned its attention to sports, building back-end technology for streaming providers to offer fans more personalized ways of watching games. The Seattle Seahawks will become the…
Season tips off Oct. 20 and runs through April 11; Christmas Day, NBA Cup, All-Star in Phoenix, and Prime Video’s first exclusive Eastern Conference Finals anchor the calendar The NBA
Ratings Roundup is a rundown of recent ratings news and is derived from press releases and reports around the industry. In this week’s edition, the Pro Football Hall of Fame
The ESPN app has 12 out-of-market preseason broadcasts.
NESN has partnered with WSBK-TV38 to broadcast Boston Red Sox games on August 17 and 18 over the air, extending the reach of the 24th annual WEEI/NESN Jimmy Fund Radio-Telethon
Cox Media Group (CMG) has announced multi-year local broadcast rights agreements with the Orlando Magic and Charlotte Hornets, beginning with the 2026-27 NBA season. CMG will air Orlando Magic games
NBC Sports is producing the Twins–Phillies game alongside the streamer, which is deploying drones, Wirecam, UmpCam, Dirt Cams, large-format cameras, RF-heavy specialty complement Four years after Major League Baseball last
Three days of skateboarding competitions, live music, and other programming will be streamed in native 9:16 format The live production behind the Rockstar Energy Open, this week returning to Portland,
Vivaro deployed Appear’s X20 Platform to process and transport live video during the 2026 FIFA World Cup, supporting broadcasters and streaming platforms in Canada, the U.S., Portugal, Mexico, Colombia, Ecuador,
With host broadcaster, France Télévisions, Gravity Media worked on this year’s Tour de France as technical services supplier. On the relationship between Gravity Media and France Télévisions on the Tour
