The SportsTech Brief

The business of sports tech, in brief.

Tennis tech news · Europe

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Partnerships · 14 Oct 2026 · GB

Baseline Vision expands ATP Challenger coverage

The partnership will see Baseline Vision’s AI-powered tracking technology deployed at ATP Challenger Tour events worldwide, supporting the collection and delivery of live data from professional matches. Baseline Vision’s system uses computer vision technology to track both players and the ball in…

Sport Industry Group
Partnerships · 12 Oct 2026 · GB, HK

beIN SPORTS secures Wimbledon broadcast rights

beIN Asia Pacific has secured exclusive broadcast rights to Wimbledon across Southeast Asia and Hong Kong from 2027 to 2031, extending its long-standing media partnership with the All England Lawn Tennis Club (AELTC). The five-year agreement will see live coverage of The Championships distributed…

Sport Industry Group
Partnerships · 28 Aug 2026 · CH, CN, DE

Shorts: Sportradar, Tottenham Hotspur, The EFA

Sportradar has expanded its partnership with Polymarket, extending its sports data, streaming and integrity services to the prediction market platform across more than 20 leagues and competitions. The expanded US agreement adds properties including the Bundesliga, Euroleague Basketball, Chinese…

Sport Industry Group
News · 26 June 2026 · GB

Murray brothers launch new tennis media brand The Set

Andy and Jamie Murray have launched a new tennis-focused YouTube channel, expanding their media activities following their retirements from professional tennis. The Murray brothers have announced the launch of The Set, a YouTube channel that will feature tennis content including player interviews…

Sport Industry Group
Partnerships · 25 June 2026 · GB

BBC and All England Club extend historic Wimbledon broadcast partnership to 2033

The All England Lawn Tennis Club (AELTC) has agreed a new broadcast partnership extension with the BBC, securing coverage of the Grand Slam tournament until 2033. The free-to-air agreement guarantees that Wimbledon will remain fully accessible to UK audiences across television, radio, and digital…

Sport Industry Group
News · 5 June 2026 · CH, GB

Sportradar extends Wimbledon rights

Sportradar has extended its data and audiovisual betting rights agreement with the All England Club for The Championships, Wimbledon beyond 2026 Sportradar Group AG has renewed its agreement with the All England Lawn Tennis Club to continue distributing official data and audiovisual betting rights…

Sport Industry Group
Funding · 1 June 2026 · FR

Tennis Star Elina Svitolina Joins French Startup Tiva’s Funding Round

As good as Elina Svitolina can be on the tennis court, the No. 7-ranked women’s player in the world isn’t immune to a fairly common issue that every athlete has dealt with at one point or another. “We’re playing in hot conditions; your palms are sweating and sometimes the sweat is coming from your…

Sportico
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