The SportsTech Brief

The business of sports tech, in brief.

Sports tech news · UK & Ireland

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Broadcast & Streaming · 24 Apr 2026 · GB

Sky Sports levels up golf coverage with new tech

Sky Sports has installed PLATFORM Golf’s TrueSlope system inside its studio to enhance its golf broadcast coverage. The full-swing and putting platform made its on-air debut during the broadcaster’s Masters Breakfast coverage. It was used by analysts to recreate on-course conditions and support…

Sport Industry Group
Partnerships · 23 Apr 2026 · CH, GB

Genius Sports Strikes AI partnership with the Swiss Football League

Genius Sports Limited (“Genius Sports”), a global leader in real-time sports data, has struck an exclusive, multi-year technology and AI partnership with the Swiss Football League, the governing body of the Brack Super League and dieci Challenge League. This agreement executes upon Genius Sports’…

iSportConnect · +1 other outlet
Partnerships · 14 Apr 2026 · GB

DAZN adds prediction layer with ADI Predictstreet

Sports entertainment platform DAZN has entered a strategic partnership with the new prediction market, ADI Predictstreet. The deal will see DAZN integrate ADI Predictstreet, the official prediction market partner of the FIFA World Cup 2026™, into its platform. A real-time prediction layer will be…

Sport Industry Group
Fan & Venue · 13 Apr 2026 · GB

Aston Villa fan zone tech sets UK record

A record-breaking screen has been unveiled at Aston Villa’s warehouse. LED specialists ADI delivered the UK’s largest indoor fan zone screen at the venue, marking a major milestone in the club’s ongoing regeneration programme. The warehouse, which adjoins the club’s iconic Villa Park ground, now…

BusinessCloud
Broadcast & Streaming · 10 Apr 2026 · GB, US

NAB 2026: Techex To Showcase New tx darwin Capabilities

Techex will exhibit at NAB Show 2026 (Booth W2267, April 19–23, Las Vegas Convention Center), demonstrating new tx darwin features including consumer multiview, SCTE 224 and ESAM monetization workflows, IP-based

Sports Video Group
Partnerships · 8 Apr 2026 · BR, CH, GB

Sportradar agrees LNB partnership

Sportradar has secured a multi-year agreement with Liga Nacional de Basquete to manage data, betting and integrity services across Brazil’s top basketball competitions. The agreement grants Sportradar worldwide audiovisual betting and gaming rights, along with betting data collection and…

Sport Industry Group
Esports · 3 Apr 2026 · GB

“How do you fix EMEA?” The VCT EMEA is falling behind, but can it catch up?

VCT EMEA Stage 1 has just kicked off this week. The tournament sees twelve teams compete in the region’s semi-franchised tier-one VALORANT circuit for three slots at the next VCT global event, Masters London in June. However, EMEA’s latest international showing didn’t inspire confidence in the…

Esports Insider