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The business of sports tech, in brief.

Olympics tech news

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Broadcast & Streaming · 26 Oct 2026 · GB

Sky Sports launches WSL series with Ella Toone and Keely Hodgkinson

Sky Sports has launched Minus 1, a new digital series offering a behind-the-scenes look at the lives of Women’s Super League players, with Manchester United midfielder Ella Toone and Olympic 800m champion Keely Hodgkinson featuring in the opening episode. The series is designed to bring fans closer…

Sport Industry Group
News · 13 Sept 2026 · Global

Athlete Monitoring for Sprinters: The Rana Reider System

Based on Episode 27 of the Just Fly Performance Podcast, a conversation between host Joel Smith and track and field coach Rana Reider. For elite sprint coach Rana Reider, athlete monitoring is not a dashboard of numbers collected for its own sake; it is how he decides, day by day, exactly what each…

SimpliFaster
Broadcast & Streaming · 11 Aug 2026 · US

Pac-12 To Stream Fall Olympic Sports Home Events Free on YouTube

The Pac-12 has announced that home Olympic sports broadcasts throughout the fall season will be available free on the conference’s YouTube channel at youtube.com/pac12. Coverage includes women’s soccer, men’s soccer,

Sports Video Group
Startups · 19 June 2026 · GB

Sir Mo Farah’s URUNN app secures seven-figure raise

URUNN, a performance-driven running app startup co-founded by four-times Olympic gold medallist Sir Mo Farah, has announced a seven-figure fundraise. The startup has been backed by continued investment from fitness platform 10XU alongside a group of private investors. The round provides growth…

BusinessCloud · +1 other outlet
Broadcast & Streaming · 8 May 2026 · Global

Building a Platform for Olympic-Scale Sports Production

Delivering Olympic coverage across Europe requires production teams to manage hundreds of feeds, multiple editorial teams and simultaneous live events. For Warner Bros. Discovery, the Olympic Winter Games Milano Cortina 2026 provided another

Sports Video Group
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