The business of sports tech, in brief.
It’s been well established that boutique fitness studios are built around experience. Operators carefully curate everything from lighting and sound to design and branding to create environments members gravitate toward.
The NBA and Enjoy Basketball, the digital media company co-founded by YouTube creator Kenny Beecham, have announced a collaboration that includes an original trivia series, an alternate telecast, and NBA
Sports leagues around the world all face the same challenge when it comes to innovation: is it possible to test new technologies, for either broadcasters, teams, venues, or fans, in
The National Hockey League (NHL), in partnership with Verizon and the New Jersey Devils, today announced the opening of the NHL Innovation Lab powered by Verizon, a simulated arena environment that will help the League office and
STADIUM TECHNOLOGY NEWS Mariners partner with Amazon to turn T-Mobile Park videoboard into “World’s Largest Fire TV” The Seattle Mariners have partnered with Amazon to integrate the Fire TV platform into the centerfield videoboard at T-Mobile Park, creating what the companies say is the world’s…
Fresh off a $10.1 billion valuation, Whoop will provide Paris Saint-Germain's men's and women’s teams with biometrics for training and recovery, along with fan activations.
NBC’s new Live Vertical Video experience for NBA games on Peacock. will premier on Monday during NBC Sports’ coverage of the New York Knicks vs. Atlanta Hawks game (7pm ET).
WSL Football have created a new app to give fans of the Barclays Women’s Super League and Barclays Women’s Super League 2 front row seats to content they won’t find anywhere else. Available to download now from the Apple App Store or Google Play Store, the official app has everything a fan of the…
While baseball remains timeless, the venues it is played in are increasingly powered by network platforms built for a generation that thinks digital first. That dynamic was on full display at the San Francisco Giants annual Media Day, where Oracle Park demonstrated how an iconic ballpark must…
ViewLift and MyOutdoorTV (MOTV) have announced the launch of ViewLift Conversational AI Search on the MyOutdoorTV platform. The feature enables natural language search across MOTV’s library of hunting, fishing, and
Victory+ is rolling out a new approach to its live sports coverage this weekend, producing a creator-led alternate broadcast to accompany its NWSL Sunday Night Soccer matchup. The fully synchronized
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up during a live event. What
Venueserve, Wicket, Axess and FanatiQ have announced the official launch of Fantactix, a next-generation platform designed to transform how grassroots and lower league sports clubs operate, engage fans and generate revenue. Venueserve, Wicket, Axess and FanatiQ have partnered to deliver an…
Les Mills is bringing its iconic group fitness classes to Zing Coach's AI-powered fitness app in a bold move.
What Google published in 2017 could unlock your venue’s AI potential In 2017, a team of researchers at Google published a paper with an understated title: Attention Is All You Need. It introduced a new way of processing information called the transformer architecture that led to the AI explosion we…
At the fitness and wellness industry's biggest annual trade show, launches across strength, AI, recovery and wellness point to a more connected approach to the gym floor, while Pilates cemented itself as a mainstream modality.
Austadiums has bolstered its position as Australia's premier sports event aggregator, announcing the addition of full-season fixtures for the nation’s leading state league competitions.
MLB has partnered with Google Cloud on a new AI-powered feature — dubbed Scout Insights — in the MLB Gameday pitch-by-pitch viewing experience available through the league’s app. Built with
The Snow League has named Google Cloud as its Official Cloud and AI Partner. The collaboration focuses on localizing, dubbing and distributing The Snow League’s snowboarding and freeskiing events in
