EGYM & Hyrox Bring Race Training Into Gym Member Apps
The partnership launches with Hyrox Training+, which is already available through Fitness First’s app across more than 220 clubs in Germany
The business of sports tech, in brief.
The partnership launches with Hyrox Training+, which is already available through Fitness First’s app across more than 220 clubs in Germany
RTL Deutschland will bring the NHL to free-to-air TV in Germany starting Nov. 30 with NHL Monday Night Hockey. Live Sky Sport coverage of all 11 Monday Night Hockey broadcasts
SES and WELT TV have renewed their partnership under a new multi-year agreement for satellite distribution in Germany. The agreement runs into the next decade and continues delivery of Welt
Arkona technologies GmbH has announced an OEM partnership with BFE Studio und Medien Systeme GmbH to offer arkona-branded control panels for its SDI-IP routing systems. The panels will be available
Sportradar has expanded its partnership with Polymarket, extending its sports data, streaming and integrity services to the prediction market platform across more than 20 leagues and competitions. The expanded US agreement adds properties including the Bundesliga, Euroleague Basketball, Chinese…
Recently, PUBG MOBILE‘s attempts to grow its competitive footprint in Western Europe saw it sign a partnership with G2 Esports and launch an ambassador program, revealing German content creator Janicka Gaming as the first ‘dedicated ambassador’ for Western Europe. Janička is no stranger to PUBG…
The Bundesliga has announced the launch of Captain, an AI assistant built into the official Bundesliga app in partnership with Amazon Web Services. Captain gives fans access to live statistics,
SES and ARD, Germany’s largest public broadcasting network, have announced a long-term extension of their satellite distribution partnership through 2039. Under the agreement, ARD’s regional broadcasting organizations will continue transmitting
The Professional Fighters League (PFL) has announced a multi-year partnership renewal with DAZN DACH, covering Germany, Switzerland, Austria, Liechtenstein, and Luxembourg. DAZN DACH will broadcast live PFL Global events alongside
Grass Valley has expanded its partnership with Studio Berlin, supplying 12 LDX 135 UHD/HDR camera systems and 12 LDX 180 Super 35mm cinematic cameras, including two compact LDX C180 units.
Sportradar has extended its agreement with the German Football Association for DFB-Pokal data and streaming rights from the 2026/27 season. The multi-year deal covers exclusive betting data and audiovisual streaming rights for all DFB-Pokal matches outside the DACH region, alongside non-exclusive…
German organisation GamerLegion has revealed that it is expanding its current partnership with online sportsbook brand LEON.Bet. According to the announcement, the deal will see LEON.Bet work closely with GamerLegion’s Dota 2 roster. GamerLegion wrote on X (Twitter): “We’re delighted to announce…
After first signing the deal in 2019, MOUZ has extended its strategic collaboration with Razer for another two years. The gaming hardware brand is currently the longest-standing partner in the German organisation’s history. “Razer has played a pivotal role in our competitive journey and continued…
Esports tournament organiser BLAST has announced it will host the 2026 Brawl Cup in Berlin, Germany. The announcement comes after BLAST signed a new multi-year partnership with Brawl Stars at the end of 2025. As a result, the Brawl Cup will have its first-ever live event at the Uber Eats Music…
The HELM, which specializes in cinematic live broadcast and high-end production workflows, enters a strategic partnership with ARRI, a designer and manufacturer of professional motion picture camera systems. The agreement
Arkona technologies has formed a new strategic partnership with netorium. Under this agreement, netorium will act as arkona’s local reseller and support provider across Germany and Austria, representing both arkona and