The SportsTech Brief

The business of sports tech, in brief.

Broadcast & Streaming news · Germany

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Sport
Partnerships · 28 Aug 2026 · CH, CN, DE

Shorts: Sportradar, Tottenham Hotspur, The EFA

Sportradar has expanded its partnership with Polymarket, extending its sports data, streaming and integrity services to the prediction market platform across more than 20 leagues and competitions. The expanded US agreement adds properties including the Bundesliga, Euroleague Basketball, Chinese…

Sport Industry Group
Broadcast & Streaming · 26 Aug 2026 · DE

Bundesliga Places AI at the Center of Its Media Strategy

Introducing the Bundesliga’s latest showcase of technological innovation, Deutsche Fußball Liga (DFL) CEO Steffen Merkel put the emphasis firmly on AI. “AI is not just another tech trend for us,”

Sports Video Group
Broadcast & Streaming · 24 July 2026 · DE

Riedel Deploys RefCam and Easy5G at International Soccer Match

Riedel’s RefCam Live was used for the first time at an international soccer match during a friendly between the German men’s national team and Ghana in Stuttgart. Combined with Riedel’s

Sports Video Group
M&A · 15 July 2026 · DE, US

Versant acquires Bundesliga in latest sign of change in media rights market

The following article "Versant acquires Bundesliga in latest sign of change in media rights market" originally appeared on Sports Media Watch. A new media rights deal for one of the higher-profile international soccer leagues may be a sign of things to come in the sports rights marketplace. Versant…

Sports Media Watch
Broadcast & Streaming · 23 June 2026 · DE, US

Sennheiser Relocates Americas Regional Hub to Nashville

The city’s solid position in broadcast, entertainment, and sports attracted the major microphone manufacturer Sennheiser Group is moving its Americas Regional Hub to Music City. Specifically, Wennebostel, Germany-based Sennheiser will

Sports Video Group
Broadcast & Streaming · 16 June 2026 · DE

Neumann MT 48 Receives Major Firmware 2.0 Update

Neumann.Berlin has released firmware version 2.0 for the MT 48 audio interface, adding plugin compatibility, expanded Dante networking options, broadcast encoder support, and workflow enhancements. Plugin Support Firmware 2.0 adds

Sports Video Group