The SportsTech Brief

The business of sports tech, in brief.

Sports tech news, funding and deals

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Partnerships · 10d ago · Global

WTA and TikTok Announce Global Content Partnership

The WTA and TikTok announced a global content partnership to expand how fans discover and follow women’s tennis through player-led storytelling, creator content and digital experiences on TikTok. The WTA

Sports Video Group · +1 other outlet
Fan & Venue · 10d ago · Global

Stadium DAS was never free

Why carriers still finance some stadium networks, why others do not, and how the economics of connectivity are changing By Pat Coyle For years, professional sports teams enjoyed an unusual arrangement with the wireless companies that wanted to reach their fans. Verizon, AT&T and Sprint were not…

Stadium Tech Report
News · 12d ago · US

Weekday matinee WNBA Finals Game 6 audience on par with primetime games

The following article "Weekday matinee WNBA Finals Game 6 audience on par with primetime games" originally appeared on Sports Media Watch. Despite starting at 12:30 PM ET on a weekday, Game 6 of the WNBA Finals averaged an audience in line with the primetime games earlier in the series. Thursday’s…

Sports Media Watch