The SportsTech Brief

The business of sports tech, in brief.

Sports tech partnership news

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Partnerships · 14 Nov 2025 · GB, IE, US

Sky Sports extends DP World Tour partnership

The DP World Tour has extended its broadcast partnership with Sky Sports for a further four years. The new agreement, which begins in 2026, ensures Sky Sports and its streaming service NOW remain the exclusive home of the next two Ryder Cups, taking place at Adare Manor, Ireland in 2027 and…

Sport Industry Group
Partnerships · 13 Nov 2025 · US

Strava, GoFundMe Launch Fitness Fundraising

Popular social fitness app Strava is highlighting giving season in its new initiative “For a Cause,” a partnership with GoFundMe.

Athletech News
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