The SportsTech Brief

The business of sports tech, in brief.

Sports tech partnership news

Showing
Sport
Partnerships · 7 May 2026 · DE

ARD Extends SES Satellite Distribution Agreement Through 2039

SES and ARD, Germany’s largest public broadcasting network, have announced a long-term extension of their satellite distribution partnership through 2039. Under the agreement, ARD’s regional broadcasting organizations will continue transmitting

Sports Video Group
Partnerships · 7 May 2026 · US

Sporticast: Duke, Amazon Test the Edges of College Media Rights

On the 550th Sporticast episode, hosts Eben Novy-Williams and Jacob Feldman are joined by colleague Lev Akabas to discuss a number of current sports business topics, including the backlash to Duke’s new basketball streaming deal with Amazon. The Blue Devils announced last week a new multiyear…

Sportico
Partnerships · 6 May 2026 · GB

Pitchero partners with Ticketmaster Universe on integrated ticketing solution

Pitchero has announced a new partnership with Ticketmaster Universe to launch an integrated ticketing solution for sports clubs across the UK, giving clubs access to a best-in-class platform designed to reduce administration and increase revenue. Available from today, and launching ahead of the…

Sport Industry Group
Partnerships · 28 Apr 2026 · Global

Riot Games Inks Partnership With OMODA

OMODA will team up with VALORANT Champions Tour (VCT) EMEA, the top-tier regional competitive circuit, and Game Changers EMEA, the premier women’s competitive league. Together, the two pioneers bridge virtual and physical worlds, delivering an immersive experience that fuses technology, culture…

iSportConnect
Partnerships · 23 Apr 2026 · CH, GB

Genius Sports Strikes AI partnership with the Swiss Football League

Genius Sports Limited (“Genius Sports”), a global leader in real-time sports data, has struck an exclusive, multi-year technology and AI partnership with the Swiss Football League, the governing body of the Brack Super League and dieci Challenge League. This agreement executes upon Genius Sports’…

iSportConnect · +1 other outlet