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The business of sports tech, in brief.

Sports tech news · Japan

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Partnerships · 10 Feb 2026 · JP

FGC player Arslan Ash moves to Japan for career development

Tekken 8 world champion Arslan ‘Arslan Ash‘ Siddique has announced that he will move to Japan, selecting the country as his new base for professional activities. The seven-time EVO champion has also formed a strategic partnership with Global Agency Co., Ltd, which looks to support him as he…

Esports Insider
Esports · 5 Feb 2026 · CN, JP, SA

Overwatch announces OWCS 2026 LAN events in Japan and China

Blizzard Entertainment has announced the locations for its Overwatch Champions Series major LAN tournaments in 2026. OWCS Champions Clash, Midseason Championship, and the World Finals will take place across Japan, Saudi Arabia, and China, respectively. According to the announcement, the first LAN…

Esports Insider
Esports · 4 Feb 2026 · JP

VARREL enters sponsorship agreement with GALLERIA

Japanese esports organisation VARREL has announced that it has entered a sponsorship agreement with gaming PC brand GALLERIA. As part of the deal, VARREL’s players will gain access to provisions from GALLERIA in preparation for future tournaments. According to a translated blog post by VARREL, the…

Esports Insider
Startups · 2 Feb 2026 · GB, JP

Winning start for app from double Olympic champ Matt Richards

Double Olympic gold medallist Matt Richards is spearheading the launch of Sponza, a new SportTech platform designed to modernise how brands discover, connect with and activate athletes. Richards reached the top of international swimming early in his career, becoming one of the youngest Olympic gold…

BusinessCloud
Esports · 19 Jan 2026 · JP

The biggest moments from the ALGS Year 5 Championship in Sapporo

After four days of action and multiple surprises, Apex Legends has a new trio of world champions, representing orgless team Oblivion. In front of a sold-out crowd of 14,000 at the Daiwa House Premier Dome in Sapporo, Japan, Oblivion took the title after nine gruelling games in the Match Point…

Esports Insider
Esports · 18 Jan 2026 · CA, JP

Orgless team Oblivion crowned ALGS Year 5 champions

The Apex Legends Global Series (ALGS) Year 5 Championship in Sapporo, Japan, has concluded, crowning orgless Canadian team Oblivion as the new winners following a cinematic Match Point Finals. The Canadian team won after a nine-game-long series, ending with a chaotic final match where multiple…

Esports Insider
Fan & Venue · 8 Dec 2025 · DE, ES, JP

Apple Fitness+ Makes Its Biggest Global Push Yet

Apple Fitness+ is heading to 28 new markets this month, adding digital dubbing in Spanish, German and Japanese plus a new K-Pop music genre.

Athletech News
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