The SportsTech Brief

The business of sports tech, in brief.

Football (soccer) tech news · United Kingdom

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Broadcast & Streaming · 22 June 2026 · BR, GB, MX

Shorts: BBC Sport, Leeds United Foundation, Nations Championship

BBC Sport has partnered with sports organisation Goal Click to produce a fan-led video series during the upcoming FIFA World Cup. The collaboration will see the broadcaster leverage the sports storytelling platform’s global network to deliver short-form, first-person video content filmed by 10…

Sport Industry Group
Broadcast & Streaming · 13 June 2026 · ES, GB, US

USMNT opener sets viewership marks on English, Spanish-language TV

The following article "USMNT opener sets viewership marks on English, Spanish-language TV" originally appeared on Sports Media Watch. The first United States World Cup match on home soil in more than three decades delivered on both English and Spanish-language television. Friday’s United…

Sports Media Watch
News · 11 June 2026 · FI, GB

Oura Signs Soccer Stars in World Cup Push

England's top players will head a marketing campaign for Oura, adorning the new Oura Ring 5 as wearable brands look to leverage World Cup hype.

Athletech News
Partnerships · 5 June 2026 · GB

FIFA scores global DAZN streaming deal

FIFA has launched its digital streaming platform, FIFA+, exclusively on DAZN. The agreement has created a single global destination for FIFA-related live events, archive content, and original programming. Under the terms of the partnership, DAZN has assumed responsibility for the technical…

Sport Industry Group
Broadcast & Streaming · 3 June 2026 · BR, CA, GB

Roku Launches Soccer Zone for FIFA World Cup 2026

Roku has announced the Soccer Zone, a dedicated hub for FIFA World Cup 2026 content available across the United States, Canada, Mexico, Brazil, Colombia, Argentina, and the United Kingdom beginning

Sports Video Group
Broadcast & Streaming · 2 June 2026 · FR, GB, PT

Spalk Announces Partnerships with Ligue 1, Euroleague, and LNB

Spalk, a cloud-based multilingual commentary and production platform, has announced three new partnerships: Ligue 1 (English and Portuguese highlights), Euroleague (French, Serbian, and Greek commentary), and LNB (French commentary). The

Sports Video Group