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The business of sports tech, in brief.

Football (soccer) tech news · Europe

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Sport
Broadcast & Streaming · 22 June 2026 · BR, GB, MX

Shorts: BBC Sport, Leeds United Foundation, Nations Championship

BBC Sport has partnered with sports organisation Goal Click to produce a fan-led video series during the upcoming FIFA World Cup. The collaboration will see the broadcaster leverage the sports storytelling platform’s global network to deliver short-form, first-person video content filmed by 10…

Sport Industry Group
Broadcast & Streaming · 13 June 2026 · ES, GB, US

USMNT opener sets viewership marks on English, Spanish-language TV

The following article "USMNT opener sets viewership marks on English, Spanish-language TV" originally appeared on Sports Media Watch. The first United States World Cup match on home soil in more than three decades delivered on both English and Spanish-language television. Friday’s United…

Sports Media Watch
News · 11 June 2026 · FI, GB

Oura Signs Soccer Stars in World Cup Push

England's top players will head a marketing campaign for Oura, adorning the new Oura Ring 5 as wearable brands look to leverage World Cup hype.

Athletech News