The business of sports tech, in brief.
Basketball Australia has entered into an exclusive, multi-year partnership with global sports technology provider Pixellot to launch HoopsTV, a centralised digital video platform designed to standardise community basketball footage and participant engagement nationwide.
The National Basketball League (NBL) has announced a partnership with Australian sports technology company iCoach, integrating artificial intelligence and predictive intelligence to transform live game coverage and deepen fan engagement.
Sportradar has expanded its partnership with Polymarket, extending its sports data, streaming and integrity services to the prediction market platform across more than 20 leagues and competitions. The expanded US agreement adds properties including the Bundesliga, Euroleague Basketball, Chinese…
