The SportsTech Brief

The business of sports tech, in brief.

Analytics & AI news · Australia & NZ

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Analytics & AI · 2d ago · AU, US

College Football All-22 Film Is Available for 100+ Teams, Finally

College football fans have long been starved for access to all-22 game film, silent clips of plays shot at high angles for coaches to study. “The lack of college all-22 film in 2026 is stupid and maddening,” ESPN commentator Kevin Clark wrote online this spring. Now, a feast arrives. Sports tech…

Sportico
Partnerships · 13 Sept 2026 · AU

Global Institute of Sport brings AI-powered football analytics into the classroom

Technology has for a long time shaped how football clubs analyse players, prepare for matches and make decisions, and that technology is now officially entering the classroom. The Global Institute of Sport (GIS) has partnered with Impact Soccer to bring AI and computer vision-powered football…

Soccerscene
Startups · 6 Sept 2026 · AU

The Spreadsheet Is Dead: Majestri’s Fix for How Clubs Actually Assess Players

If you've ever sat through a club's end-of-season review, you'll know the drill. A coach pulls out a folder of notes, someone half-remembers what a player was like back in Round 3 and a parent quietly wonders what they actually got for their rego fees beyond a team photo. Football club platform…

Soccerscene
Broadcast & Streaming · 6 Sept 2026 · AU, DE

AI-powered camera system makes Supercup debut in live football production

AI-powered camera technology has moved another step closer to mainstream sports broadcasting. This comes after it was deployed for the international tactical feed of the Franz Beckenbauer Supercup between Borussia Dortmund and Bayern Munich. The system, supplied by Broadcast Solutions, combined…

Soccerscene
Analytics & AI · 30 Aug 2026 · AU

How GPS technology is helping football keep players on the pitch

Football is becoming faster. The physical demands on players are rising. Fixture lists are getting busier. Travel adds another challenge. That makes player availability one of the biggest priorities in the modern game. Technology is now helping clubs tackle that challenge. STATSports GPS gives…

Soccerscene
Analytics & AI · 26 Aug 2026 · AU

FMDB Pro aims to streamline football recruitment through data-driven insights

Football recruitment platform FMDB Pro is positioning itself as a tool to help clubs, federations and recruiters make more informed decisions by bringing greater structure and context to the early informal stages of talent identification. The platform has been developed by Sports Interactive, the…

Soccerscene
Analytics & AI · 8 Apr 2026 · AU

WSL Football set for major technology advancement with Sportable

The Barclays Women's Super League (WSL) will collaborate with Nike and Sportable, a data and analytics company in the sports landscape, making it the first football league in the world to use advanced tracking technology. Where innovation meets football Sportable's Connected ball technology will…

Soccerscene
Analytics & AI · 1 Mar 2026 · AU, DE, FR

Ochy and Juventus Forward: How AI Biomechanics Is Reshaping Elite Performance

In sports technology, evolution is rarely linear. The story of Ochy’s journey from running retail to global football is proof that the right bet, on athletes’ movement and real, usable data, can fundamentally shift the landscape. For stakeholders in Australia’s football, performance and tech…

Soccerscene
Partnerships · 25 Feb 2026 · AU

AFL and Telstra Launch Optical Tracking Trial at Marvel Stadium

The AFL and Telstra have announced a leap in their sports technology, entering a two-year partnership with Champion Data to trial cutting-edge Optical Tracking Technology at Marvel Stadium.

Ministry of Sport · +1 other outlet
Partnerships · 19 Feb 2026 · AU

Game-Changer: FQ Taps Into AI With StepOut to Revolutionise Performance Analysis

In an announcement made yesterday, Football Queensland revealed that it will partner with StepOut, an AI-driven performance analysis platform. The collaboration aims to boost player development and make talent identification more accessible to coaches. An innovative training tool By establishing a…

Soccerscene
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