The SportsTech Brief

The business of sports tech, in brief.

Sports tech news, funding and deals

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Partnerships · 15 Oct 2026 · Global

DAZN, Titan World Series Extend Partnership

DAZN and Titan World Series have extended their partnership for the coming seasons, with the aim of bringing Titan events free-to-view to audiences worldwide. The agreement builds on the partnership

Sports Video Group
Broadcast & Streaming · 15 Oct 2026 · Global

Cerberus Tech Introduces Livelink Studio for On-Demand Live Production

Cerberus Tech has introduced Livelink Studio, an integrated cloud production and master control environment that provides redundant live production engines on demand. Use cases include tailoring world feeds for international

Sports Video Group
Broadcast & Streaming · 15 Oct 2026 · US

NAB NY 2026: Pliant Technologies Showcases CrewCom Flex

Pliant Technologies will show its new CrewCom Flex frameless matrix intercom system at NAB New York 2026 (Booth 645), alongside its CrewCom and MicroCom product lines. CrewCom Flex converges wired,

Sports Video Group
Partnerships · 15 Oct 2026 · Global

Eutelsat Renews Antik Telecom and A1 Partnership at 16° East

Eutelsat has renewed its partnership with Antik Sat, the direct-to-home (DTH) television platform operated by Antik Telecom, and A1, a communications provider in Central and Eastern Europe. The new multi-transponder

Sports Video Group
Startups · 15 Oct 2026 · GB

Yellow Panther announces leadership changes

Co-Founder Stuart Cope becomes Chief Executive Officer and Gunjan Parikh becomes Chairman, as the business moves its focus to strategy, growth and taking its technology to market. Yellow Panther, the sports digital product and technology company, today announced changes to its leadership team…

Sport Industry Group
Funding · 15 Oct 2026 · GB

Lando Norris invests in Seat Unique

Formula 1 World Champion Lando Norris has invested in Seat Unique as the premium experiences platform continues its expansion across sport and live entertainment. Norris has joined Seat Unique as an investor following the company’s recent £20m funding round, which included backing from Nickleby…

Sport Industry Group · +1 other outlet
Partnerships · 14 Oct 2026 · GB

Baseline Vision expands ATP Challenger coverage

The partnership will see Baseline Vision’s AI-powered tracking technology deployed at ATP Challenger Tour events worldwide, supporting the collection and delivery of live data from professional matches. Baseline Vision’s system uses computer vision technology to track both players and the ball in…

Sport Industry Group