The business of sports tech, in brief.
Score-bug aficionados have something new to dissect on Thursday night. During Thursday night’s NFL preseason matchup between the Las Vegas Raiders and Houston Texans, ESPN soft-launched a new score bug
Even if NFL preseason games are treated by coaches and stars as—at best—dress rehearsals, fans have shown a hunger to watch. Last year’s nationally televised tune-ups averaged 2.2 million viewers, making the 2025 preseason the most-watched since 2018, according to the league. In the regular season…
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and reports around the industry. In this week’s
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks’ live streaming coverage, making the Seahawks the first NFL team to deploy the platform.
The ESPN app has 12 out-of-market preseason broadcasts.
Live spectacles ranging from the Super Bowl and FIFA World Cup to the Oscars and Grammys command enormous global audiences — and in a media landscape more fragmented and fiercely
DirecTV and EverPass announced a multiyear agreement Friday, allowing for bar owners to continue showing NFL Sunday Ticket via satellite or streaming, after months of discussion about the league’s out-of-market package for commercial establishments. The agreement goes beyond Sunday Ticket, making…
The following article "News: NFL Network, LeBron James, Prime Video and more" originally appeared on Sports Media Watch. NFL Network is now available to view through the ESPN App; a representative for LeBron James denies “Last Dance”-style doc; and Prime Video inks a sublicensing deal with Rogers…
NFL Network will be available on the ESPN App beginning July 30 for Unlimited plan subscribers. The addition brings NFL Network’s live games, studio programming, and original content into the
The NFL franchise rebuilt their off-site content operation for an era when teams produce more video than ever Professional sports teams no longer debate whether they are in the content
Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week’s edition, the FIFA World Cup 2026 dominated
At 2,600 sq. ft., the new home of digital content houses a main studio, podcast space, and an auxiliary control room NFL franchises are accelerating their production capabilities, launching new
The Athletic has announced that PGA TOUR highlights will be integrated into its golf coverage beginning with the Memorial Tournament presented by Workday. PGA TOUR footage joins the NFL, NBA,
The College Football Playoff, ESPN, and TNT Sports have announced kick times and broadcast assignments for the 2026-27 CFP. This is the first year of ESPN’s new expanded package, which
Major rights-holders rolled out their 2026 college football slates today, offering a first look at marquee windows, kickoff partners, and conference distribution heading into the fall. Below is a network-by-network
In advance of this year’s Sports Emmy Awards, SVG is taking a deep dive into the six production-technologies nominated for this year’s George Wensel Technical Achievement Award. Live sports production
NFL streaming defense, Netflix expansion, 18-game push, Nashville Super Bowl, and Bears stadium drama.
The league remains steadfast in its overall media approach.
The following article "NFL believes it is meeting viewers where they are with streaming deals" originally appeared on Sports Media Watch. The NFL sees Netflix not as a platform it is trying to drive viewers to join, but one where its audience already resides. Asked by this writer about the added…
The morning after releasing its overstuffed 2026-27 schedule, the NFL on Friday reiterated that its traditional TV partners remain integral to the league’s increasingly atomized distribution scheme. Speaking with reporters on a Zoom call, NFL exec VP of media distribution Hans Schroeder declared…
