The business of sports tech, in brief.
Supported by partners, the in-venue production team keeps videoboard-show quality high Lucas Oil Stadium, the home of the NFL’s Indianapolis Colts and major sports events for almost two decades, continues
The NFL and StatusPRO, a sports entertainment and technology company that combines AI and performance data with emerging technology to create experiential content, announces an expansion of their partnership, granting
Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week’s edition, FOX Sports sees the most watched
As the Seattle Seahawks and New England Patriots faced off in the NFL’s biggest sporting event of the season on Sun., Feb. 8, Sennheiser wireless solutions played a pivotal role
Comcast’s Xfinity announces record-setting performance from its new RealTime4K technology during Super Bowl LX, delivering the game to customers’ homes faster than any other provider. Internal testing showed that Xfinity
CP Communications provided broadcast support for Super Bowl LX in Santa Clara, Calif. at Levi’s Stadium, marking 27 years of working around the Big Game. The Super Bowl was televised
The Daytona 500 is called “The Super Bowl of Racing” for a reason. Whether it’s the culmination to five days of action on the track, the sheer size and scope
Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week’s edition, YouTube and NFL’s flag football game
For NBC Sports, Super Bowl LX was a day for the history books. The most-watched event in the network’s storied history also delivered a slate of notable production moments —
ESPN announces “Year of the Super Bowl,” a sweeping 12-month, multi-platform celebration of America’s biggest sporting event and building toward ESPN’s first-ever Super Bowl production in February 2027. In collaboration
For major U.S. events like Super Bowl 2026, FIFA World Cup, America 250, and the 2028 Olympics, the need for spectrum to operate wireless microphones is more important than ever.
Dolby’s CEO Kevin Yeaman and Giles Baker, SVP of Dolby Cloud Solutions, shared how the brand’s latest innovations – Dolby Vision, Dolby Atmos, and Dolby OptiView – are shaping the
Delayed streams are a growing source of frustration for sports fans. During the 2026 Super Bowl, some streams lagged up to 62 seconds behind the action on the field, leaving viewers vulnerable
Following Sunday’s Super Bowl LX, ESPN and Disney unveiled “We’re Going,” a high-energy, fast-paced, cameo-filled marketing campaign for ESPN’s inaugural Super Bowl, set for February 2027. The spot, which debuted
More than 100 million viewers tuned in for the big game and the Apple Music Super Bowl LX Halftime Show, broadcast live on NBC from Levi’s Stadium in Santa Clara,
An estimated 124.9 million viewers watched Super Bowl LX on Sunday, according to Nielsen’s Big Data + Panel measurement. NBC’s presentation of Super Bowl LX ranks as the second most-watched
Somnee was named winner of the NFL Players Association’s 10th annual Pitch Day, following in the footsteps of brands like Whoop.
The newly upgraded distributed antenna system (DAS) at Levi’s Stadium proved itself up to the annual Super Bowl stress test Sunday, with Verizon, AT&T and T-Mobile all claiming new stadium records or big increases for game-day wireless data use on their networks during Super Bowl 60. According to…
The following article "News: YouTube TV, MLB.TV, NFL and more" originally appeared on Sports Media Watch. YouTube TV is launching a sports plan priced at $65/month; new MLB.TV subscriptions will be purchased through the ESPN App; and NFL commissioner Roger Goodell discusses potential international…
For ESPN, Super Bowl LX was not only about surrounding the biggest game of the year with comprehensive studio coverage — it was also about deliberately positioning the network for
