The business of sports tech, in brief.
Former NBA and Drone Racing League executive Rachel Jacobson was recently named CEO of ReachTV, an ad-supported streaming network serving hotels, airports and plane passengers. Its content includes live NFL and NBA games as well as original content aimed at travelers. The company boasts a monthly…
DIRECTV has launched on Meta Quest headsets, becoming the first MVPD to offer live TV through the platform. The timing coincides with the stretch run of the MLB and NBA
The Minnesota Lynx have officially named Victory+ as their exclusive local streaming partner for the 2026 WNBA season.
The WNBA has announced the launch of an enhanced WNBA App featuring WNBA ID, a free global account system that connects the app with WNBA.com. The app includes live streaming
The following article "NBA Play-in viewership up thus far in streaming debut on Prime Video" originally appeared on Sports Media Watch. Now airing exclusively on streaming, NBA Play-in Tournament viewership is nonetheless trending ahead of last year on cable. Visit Sports Media Watch for more…
Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week’s edition. The Masters final round on CBS
With the first round of the NBA Playoffs set to tip off tomorrow night, NBC Sports is putting the finishing touches on a production-operations plan that has been proving itself
Part of an infrastructure upgrade, the recently constructed spaces accommodate native-HDR technology, EVS XtraMotion With games in the NBA Play-In Tournament still to be played, ESPN is prepping for another
The following article "NBA regular season audience sees marked increase in year one of rights deal" originally appeared on Sports Media Watch. The first year of the new NBA media rights deal delivered a sizable increase in viewership. The 2025-26 NBA regular season averaged 1.78 million viewers…
Prime Video Sports’ NBA Playoffs coverage, which includes the entire SoFi NBA Play-In Tournament and select first and second-round Playoff game, will continue to leverage technology to enhance the viewing
For the second consecutive year, ESPN is setting up shop at The Shed at Hudson Yards for tonight’s WNBA Draft, and the familiarity is paying off. After extensive surveys and
The league’s new TV deals introduce a stark reality.
With NBC’s first NBA regular season in more than 20 years now in the books, the focus turns to the playoffs, and the next chapter in the network’s long-awaited return
With the 2025-26 NBA regular season concluded and the playoffs beginning next week, NBC Sports has shared a recap of its first NBA regular-season coverage since 2001-02. Innovations “On the
The NBA and Enjoy Basketball, the digital media company co-founded by YouTube creator Kenny Beecham, have announced a collaboration that includes an original trivia series, an alternate telecast, and NBA
As the 2026 NCAA Women’s Final Four tips off tonight, there is no shortage of metrics reflecting the exponential growth of women’s college basketball in recent years. From sky-high ratings
NBC’s new Live Vertical Video experience for NBA games on Peacock. will premier on Monday during NBC Sports’ coverage of the New York Knicks vs. Atlanta Hawks game (7pm ET).
ESPN’s MegaCast Coverage of 2026 NCAA Women’s Final Four Begins Friday, April 3 in Phoenix ESPN’s exclusive presentation of the NCAA Division I Women’s Basketball Championship presented by Capital One
After notching its most-watched regular season of NCAA women’s basketball since 2008-09, ESPN is betting big on that momentum heading into the 2026 NCAA tournament. From expanded camera complements across
When Athletes Unlimited brought its professional women’s basketball season to Nashville in February, GameTime Productions and sister company Live Media delivered an 18-camera live broadcast production for the 24-game event,
