The SportsTech Brief

The business of sports tech, in brief.

SportAI

performance analytics · HQ Norway

SportAI is a B2B sports technology company that uses AI-powered video analysis to provide professional-grade performance insights.

Funding rounds

1 round tracked · US$3M disclosed (approximate USD)

CompanyAmountRoundInvestorsCountryDate
SportAIUSD 3MundisclosedNo...NO25 Nov 2025

Latest news

M&A · 26 May 2026 · NO

SportAI Acquires Padelytics to Scale AI-Driven Racket Sports Analytics

Norwegian-based SportAI has announced the acquisition of Padelytics. The move unites two of the most prominent artificial intelligence (AI) teams currently operating within the racket sports industry, specifically targeting the rapid global expansion of padel, tennis, and pickleball.

Ministry of Sport
Funding · 25 Nov 2025 · NO

SportAI closes $3M round, supported by Casper Ruud

SportAI, a B2B sports technology company that uses AI-powered video analysis toprovide professional-grade performance insights, has raised an oversubscribed$3 million round from investors including No...

Tech.eu