The SportsTech Brief

The business of sports tech, in brief.

Sponza

fan engagement

A SportTech platform designed to modernise how brands discover, connect with and activate athletes.

Funding rounds

No funding rounds tracked yet.

Latest news

Startups · 2 Feb 2026 · GB, JP

Winning start for app from double Olympic champ Matt Richards

Double Olympic gold medallist Matt Richards is spearheading the launch of Sponza, a new SportTech platform designed to modernise how brands discover, connect with and activate athletes. Richards reached the top of international swimming early in his career, becoming one of the youngest Olympic gold…

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