The business of sports tech, in brief.
The AFL and Telstra have announced a leap in their sports technology, entering a two-year partnership with Champion Data to trial cutting-edge Optical Tracking Technology at Marvel Stadium.
Rugby Canada has announced a partnership with PlayHQ, the global competition management leader, to modernise the sport’s digital infrastructure across the country.
In an announcement made yesterday, Football Queensland revealed that it will partner with StepOut, an AI-driven performance analysis platform. The collaboration aims to boost player development and make talent identification more accessible to coaches. An innovative training tool By establishing a…
The Australian Esports League has announced a partnership with the Australian Grand Prix Corporation to launch a student esports tournament. Known as the Victorian Virtual Grand Prix, students from Victorian schools will compete for a chance to win a trip to the Australian Grand Prix, the opening…
The two companies’ partnership on Olympics productions dates to the 1988 Seoul Summer Games Week 2 of the 2026 Milan Cortina Winter Olympics is underway, and crucial to NBC Sports’
National motorsport body Motorsport Australia has extended its existing partnership with sim racing peripherals manufacturer Next Level Racing. As a result of the extension, Next Level Racing will remain the official esports racing cockpit partner of Motorsport Australia and continues to support…
Champion Data announces a new partnership with the PGA of Australia and Golf Australia, making it the official broadcast graphics provider for the PGA Tour of Australia. The elevated broadcast
AI-Media, which specializes in AI-powered live captioning and accessibility solutions, has appointed Audio Visual Events (AVE) as its exclusive rental partner for the live events market in Australia. This strategic
